Luke Liu

Design @Yelp, crafting products and interactions to connect users with great local businesses.

Yelp’s New Personalized Home Feed

Led the design of a new personalized home feed filled with rich visual content to help users connect with highly rated local businesses nearby.

Product Design, 2024

Videos in the Yelp Home Feed

Designed a video content framework to enhance discovery on Yelp, enabling diners to explore local recommendations through dynamic portrait video storytelling.

Product Design, 2024

Redesigned Search Bar & Category Shortcuts

Led the redesign of the search bar with animated search prompt text and refreshed category shortcuts to deliver a modern, visually engaging homepage experience.

Product Design, 2024

Yelp’s Feed-First Homepage

Led the redesign to shift the legacy homepage towards a more content-driven approach, enhancing discovery and engagement for users.

Product Design, 2023

Visual-Focused Search Result Page

Created a more engaging search results page to deliver a dynamic, user-friendly experience. Led the initial design direction for this initiative.

Product Design, 2022

Visual-First Homepage Feed

Designed a new visual framework and user journeys to create a more engaging and seamless discovery experience on the app.

Product Design, 2022

Better Yelp Waitlist Feature

Designed a waitlist feature that allows diners to explore restaurant menus and popular dishes while waiting in line.

Product Design, 2021

Past works

CMHC Design System →

Created an expansive design system for Canada Mortgage and Housing Corporation to ensure a consistent and accessible experience for web application users.

Design System, 2020